ANDY RASKIN BEST SALES DECK EVER MEDIUM FULL

You told me you do remember them, so that’s good.ĭave: I want to talk through them and just give people … this is for our marketing show, and I’m obsessed with having frameworks. So, if you read the Zuora stuff, if you read the one you wrote about Drift, and you read any of your other stuff, there’s like maybe four or five key ingredients. What I want to talk about though is, you told me that you will be nice enough to share the thing that you usually only share with CEOs, CMOs, which is … you have a recipe for telling these stories, which, I think if you’re a marketer watching this, you’d be crazy to not literally print out Andy’s framework. So, anyway, I don’t want to talk about us. We were this year.Īndy: I can go retroactively back to ever, and then … yeah.ĭave: Okay. So, yeah, that was The Greatest Sales Pitch I’ve Seen This Year, I think it was.ĭave: Okay. It was like the-Īndy: Oh, yeah, that was about Drift. And then the following year, you did another one. That one kind really kickstarted my consulting business, but yes, there’s one that’s gotten around two million views now, it’s around the world, so-Īndy: Yeah, companies around the world, I’ve been totally privileged to work with them on how a leadership team tells a story.ĭave: Yeah. It was about his keynote for the Powerwall where I first kind of started talking about this, structuring the pitch, and starting to talk about doing it almost like a movie, the similarities there. There was a post I did about a year before that, that was about Elon Musk, it was called Want a Better Pitch? Watch This. And I think I first started to hear of you when you did this, The Greatest Sales Deck Ever.ĭave: Did you notice an inflection point in people asking you for stuff after that?Īndy: Yeah. So, I thought of, like what could we talk to Andy about? And I think you have this superpower, which is the ability to get companies to tell a story that doesn’t sound like corporate jargon BS, what most B to B companies sound like. We have not gotten kicked out.ĭave: Despite us being outside, we have not gotten kicked out of this place. So, we have the great honor of hanging out with you at SaaStr.

Tune in.ĭave: You’re one of my favorite people, which I tell you a lot-Īndy: … which I tell you a lot, don’t let it go to your head.ĭave: Okay. Give them to me, step one, step two, step three, step four, step five,” And that’s what we’ve got for you on this episode of the Swipe File. But instead of interviewing Andy for this one, and saying who are you, what do you do, blah blah blah, I said, “Andy, I want to know your five secrets for storytelling. Andy is a Silicon Valley storytelling mastermind. Why is it one of my favorite episodes? Because I sat down with Andy Raskin, the man, the myth, the legend himself. One of my favorite episodes of the Swipe File coming up.

ANDY RASKIN BEST SALES DECK EVER MEDIUM FULL

Get the Swipe File on Apple Podcasts, SoundCloud, Spotify, Stitcher, Google Play Music or wherever you get your podcasts.īe sure to leave a ⭐️⭐️⭐️⭐️⭐️⭐️ review and share the pod with your friends! You can connect with Dave Gerhardt and Andy Raskin on Twitter and Full Transcriptĭave Gerhardt: Hey, everybody, it’s DG. Want the rest? Listen to the full episode. Secret number 2? Show that there will be winners and losers. Secret number 1? State a big, undeniable change happening in the world. The ones he usually only shares with CEOs and CMOs. So we got Andy to spill his top five storytelling secrets. Case and point, his post “ The Greatest Sales Deck I’ve Ever Seen” has become an internet sensation, with nearly 80k views on Medium. Andy Raskin is a highly sought-after consultant who knows a good story when he sees one. On this episode of the Marketing Swipe File, DG sits down with Andy Raskin – who he calls a Silicon Valley storytelling mastermind.

Andy raskin best sales deck ever medium